Friday, June 12, 2009

Peter Jackson Pledges to Shoot in 3D From Now On

So 3D really could be the future after all. Our friends over at MarketSaw interviewed 3ality Digital Systems CEO Steve Schklair recently and picked up an interesting bit of news. Schklair told them that "we were recently down in New Zealand with Peter Jackson, who is committing to shooting his films in 3D, and will be working with our rigs and technology to do so." Not that this is a big shocker, but it looks like Peter Jackson has jumped on the 3D bandwagon and has pledged to shoot in 3D from now on as well, just like James Cameron and (I think) Steven Spielberg. But this doesn't exactly mean we'll see The Hobbit in 3D.

Schklair puts this all into perspective: "I think this is big news for the industry because we are all pushing to get theaters built. Some theater owners are on the fence, asking, 'If we do ...

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